Confessions of a Higher Ed Social Media Manager

Ep. 21: The Unique Structure of NC State’s Social Media Team

Episode Summary

Megan Ellisor,  Director of Social Media at NC State, gives us a look into their innovative Social Media Hub at NC State, which fosters collaboration and enhances the university's digital presence as a whole. Jenny and Megan also discuss the importance of mission-driven work, the evolution of social media roles, and the benefits of a centralized yet flexible social media structure.

Episode Notes

Megan Ellisor,  Director of Social Media at NC State, gives us a look into their innovative Social Media Hub at NC State, which fosters collaboration and enhances the university's digital presence as a whole. Jenny and Megan also discuss the importance of mission-driven work, the evolution of social media roles, and the benefits of a centralized yet flexible social media structure.

Guest Name: Megan Ellisor, Director of Social Media for NC State University

Guest Bios: Megan Ellisor is the Director of Social Media for NC State University, the largest public university in North Carolina. She leads the university's Social Media Strategy Hub, working with the social media specialists to hone their multimedia skills and develop effective content strategies to meet the needs of their college or unit. Megan also oversees the university’s enterprise social team and the Student Creator Program.

Guest Social: LinkedIn