Confessions of a Higher Ed Social Media Manager

Ep. 74: How to Create Impactful Social Media Collaborations

Episode Summary

Jenny talks with Isabella “Isa” Timiraos, Social Media Specialist at the University of Miami. Isa shares how organic collaborations and proactive community management on Instagram and TikTok drive immense brand growth, and they discuss the power of relationship-building, staying authentic, and experimenting with Gen Z trends.

Episode Notes

Jenny talks with Isabella “Isa” Timiraos, Social Media Specialist at the University of Miami. Isa shares how organic collaborations and proactive community management on Instagram and TikTok drive immense brand growth, and they discuss the power of relationship-building, staying authentic, and experimenting with Gen Z trends.

Guest Name: Isabella “Isa” Timiraos, Social Media Specialist at the University of Miami

Guest Socials:
LinkedIn - Isabella Timiraos - https://www.linkedin.com/in/isabella-timiraos/
Instagram - @isatimiraos - https://www.instagram.com/isatimiraos/
Website - www.isatimiraos.com

Guest Bio: Isabella “Isa” Timiraos serves as a Social Media Specialist at the University of Miami, where she manages the university’s flagship Instagram and TikTok accounts, leads content creation and community management, and informs creative and social strategy. Her work has driven substantial audience growth, millions of impressions and engagements, and a thriving network of higher education partnerships earning recognition for innovative collaboration strategies and authentic digital storytelling.