In this episode of Confessions of a Higher Ed Social Media Manager, host Jenny Li Fowler sits down with Soup Campbell, Head of Community Experience at ZeeMee and a former dean of admissions, to explore what it’s like navigating the college admissions process from the other side — as a parent. With decades of experience in enrollment management and ed tech, Soup shares what surprised him most about supporting his son through the admissions journey, how social media fits into the modern college search, and what higher ed marketers can do better.
In this episode of Confessions of a Higher Ed Social Media Manager, host Jenny Li Fowler sits down with Soup Campbell, Head of Community Experience at ZeeMee and a former dean of admissions, to explore what it’s like navigating the college admissions process from the other side — as a parent. With decades of experience in enrollment management and ed tech, Soup shares what surprised him most about supporting his son through the admissions journey, how social media fits into the modern college search, and what higher ed marketers can do better.
Guest Name: Harrison "Soup" Campbell, Head of Community Experience, ZeeMee
Guest Bio: Harrison Campbell, better known as "Soup," is a former university dean of admissions now serving as the Head of Community Experience at ZeeMee. He is an innovative marketer and one of the higher education pioneers in leveraging social media to engage, connect, and communicate with students.